Help engage your audience into your active sales cycle by speaking directly to them and make them a fan, not a customer.
Vlogging helps create a personal direct connection with your customers and creates a point person to identify thought leadership and expertise in your given field.
Your customers will develop a personal connection and will be able to relate and feel comfortable if there are any questions about the product or service.
Consider vlogging for quicker communication prior to an event.
Show the product or service, invite, and encourage others to share their thoughts and your content with their customers.
Some things to think about before you start a business vlog: What is your goal? Who is your target audience? How is it best to reach them? How will you distribute the content and how will you measure success?
Speak directly and naturally to the camera and be your authentic-self! Creating a script and storyboard before the shoot is helpful to all involved.
Do you have a question? Feel free to contact me here.